Head of Performance and fan of AI tooling
Hedepy
- Česko
- Smlouva
- Plný úvazek
- Own the full performance marketing function across our CEE markets, from strategy through execution to results.
- Run and optimise paid channels (Meta, Google, and beyond) with a clear focus on sustainable CAC and growth.
- Use AI tools as a natural part of how you work, whether for creative testing, audience analysis, reporting or iteration. We’re looking for someone genuinely fluent here, not just curious.
- Be the critical layer between data, AI outputs and real decisions. You know when to trust the signal and when to question it.
- Work cross-functionally with product and content to connect paid performance with the broader funnel.
- Help shape what this function looks like as Hedepy scales, including if and when we build out the team.
- 2+ years of hands-on performance marketing experience, with direct ownership of results (CAC, ROAS, budget).
- Proven experience running campaigns in Meta Ads Manager and Google Ads at meaningful budget scale.
- Proven experience in building AI agentic systems and programmatic automation (e.g., Claude Code, API integration) beyond standard chat-based interactions.
- Strong analytical skills: ability to interpret campaign data, identify patterns and make fast decisions independently.
- Strategic "Player-Coach" mindset: comfortable operating as a solo contributor while taking full responsibility for agency management, future team design, and recruitment.
- Fluent English (B2+), written and spoken, we're an international team from 10+ countries.
- Native speaker in one of the following languages: Czech, Slovak, Hungarian, Polish, Romanian.
- Based in the EU (required for freelance contract).
- Experience in a regulated or sensitive category (healthcare, fintech, legaltech, etc.)
- Experience building or rebuilding a performance marketing function from scratch
- Familiarity with AI-generated creative workflows at scale (e.g., dynamic ad creative, automated copy testing)
- Knowledge of additional paid channels beyond Meta and Google (TikTok Ads, LinkedIn Ads, programmatic)
- Free psychotherapy sessions on Hedepy
- Remote-first work environment and async-friendly collaboration
- A lean, direct team where your work has a visible impact from day one
- Close collaboration with Roman (COO) on growth strategy
- International team from 10+ countries
- Cool team buildings and workations ☀️